SkyM – Competitive advantage from a valuable view embracing the bay and musical water lake

Vision: From privilege to competitive advantage of luxury apartments

In the context of a strong restructuring of the real estate market, assets with the potential to increase in price and generate sustainable profits are becoming the top choice of sophisticated investors. According to many experienced experts, the value and potential of an apartment is not only determined by the number of floors, area or amenities, but by what makes people willing to pay more: the view.

According to a survey by Knight Frank, the price of real estate with a water view can be 20-30% higher, even double that of normal products. This trend is even more evident in coastal tourist capitals, where sea and bay views are always a dominant pricing factor. In fact, right in Ha Long, InterContinental Halong Bay Resort - InterContinental's first coastal resort in the North when it comes into operation in the summer of 2025, has recorded the highest level of interest for apartments and villas with a bay view.

The valuable view not only comes from the natural terrain - a rare and inimitable factor, but is also enhanced by the creative thinking of the investor. In many major cities around the world , views overlooking the musical lake, performance square or outdoor lighting stage have become new "visual privileges", thanks to the strong investment in landscape - entertainment - art facilities.

Visual privileges, created from a system of highlight demonstration utilities, have contributed to redefining the concept of a valuable view in luxury real estate.

While The Dubai Fountain – the world’s largest fountain at the foot of the Burj Khalifa building – attracts thousands of tourists every night, Las Vegas has the famous Bellagio Fountain on the vibrant Strip, and Singapore makes its mark with Spectra – the light show at the iconic Marina Bay Sands. These projects have not only become typical night tourism destinations, but also contributed to raising the rental price level and the value of central real estate to the highest level in the region. In Vietnam, many urban areas have proactively developed water music stages and event squares, creating attractive destinations, creating a clear boost for the value of neighboring real estate.

Along the Ha Long heritage bay - where coastal land is increasingly scarce, BIM Land is creating a large-scale landscape highlight: a 13.5-hectare water music lake and landscape complex in the center of the Halong Marina urban area. Expected to be operational this year, this space will become the region's leading live music and light performance stage, with weekly performances and special programs on major holidays, staged as an international-standard outdoor art show.

Located directly opposite the performance stage and possessing a view of the heritage bay, it is no surprise that the SkyM hotel-style apartment complex has become a highlight in Ha Long.

Enhance living and resort experience and bring outstanding business efficiency

It is no coincidence that apartments with a view of the musical water lake at SkyM are becoming the center of attention in the market. The first value that the view brings is the privileged living and resort experience. From the apartment balcony, residents and visitors can directly enjoy the brilliant light and sound performances, admire the international-scale musical water landscape and the vibrant sea square, and immerse themselves in the festival atmosphere right in their own private space.

SkyM apartment balcony becomes a space to admire impressive art performances, bringing outstanding living and resort privileges to owners and visitors.

Not only is it an entertainment center, the musical water lake is also the axis connecting the key utility chain of Halong Marina: From Lotte Mart Halong shopping center, sea square, walking street, to culinary - shopping - entertainment complexes such as Cha Small Village, Bay Zone... This ecosystem not only continuously welcomes a huge flow of tourists, but also creates a different living experience for the local community.

The sunrise and sunset moments from the bay-view bedroom at SkyM are not only memorable, but also contribute to a distinct positioning in the Ha Long coastal real estate segment.

Thanks to its central location, convenient transportation infrastructure and cooperative relationships with leading travel partners in Ha Long, SkyM is expected to benefit from a diverse customer base – from individual travelers, MICE guests to international tour groups on package tours. This is the driving force that helps SkyM effectively exploit its accommodation potential and increase investment value in the medium and long term.

In addition, SkyM also scores points when ensuring legal transparency with land funds with long-term land use - a key factor that helps investors feel secure about the potential for long-term price increases. Resonating with the strong recovery of the resort real estate market and the tourism potential of Ha Long, SkyM converges all the factors that guarantee a sustainable investment asset: both creating a stable cash flow and increasing value over time, deserving to become one of the most prominent choices in the tourist center of the North.

Nguyen Khang

Source: https://baoquangninh.vn/skym-loi-the-canh-tranh-tu-tam-nhin-dat-gia-om-tron-vinh-bien-va-ho-nhac-nuoc-3363250.html