10-year journey - 4,000 points of sale
In 2014, the first WinMart+ store was born in Hanoi with a simple but great aspiration: Bringing Vietnamese consumers convenience, quality and peace of mind in every meal, in every moment of daily life.
Over a decade of development, the WinMart+ chain has continuously transformed to build a modern retail ecosystem that is close and connected to millions of Vietnamese families. With the integrated advantage of the Masan ecosystem including Masan Consumer (consumer goods), WinEco (clean agricultural products), Masan MEATLife (fresh meat, processed meat) and Techcombank (digital financial solutions), each WinMart+ store is not only a point of sale, but also a multi-utility consumer service center.
The opening ceremony of the 4,000th WinMart+ store took place in Tien Giang.
Mr. Danny Le, CEO of Masan Group, said: “The launch of the 4,000th WinMart+ store not only marks a milestone in scale growth, but also demonstrates our long-term commitment to the journey of modernizing Vietnam's consumer - retail platform. Through high-quality essentials and civilized, convenient shopping services, Masan wishes to contribute to improving the material and spiritual lives of 100 million consumers in every countryside, every neighborhood - helping Vietnam grow strongly and sustainably in the new era”.
Bringing modern lifestyle to every Vietnamese family
The 4,000th WinMart+ store in My Tho City (Tien Giang) marks an important milestone in the development journey of this retail system, and at the same time demonstrates three fundamental factors: trust from consumers nationwide; commitment to quality through clear and safe sources of goods; aspiration to build a Vietnamese brand that is constantly innovative, contributing positively to socio-economic development.
A variety of products from leading domestic and foreign brands.
WinMart+ stores serve a variety of products from reputable brands with clear origins supplied by reputable domestic and international partners. Goods are controlled according to WinCommerce's quality management process, meeting essential consumer needs and suitable for the specific requirements of customer groups.
In addition to domestic products such as MEATDeli cured meat, WinEco clean vegetables, Ponnie sausages... there are also fresh imported agricultural products such as New Zealand apples, South African pears... This is WinMart+'s effort to bring Tien Giang people the opportunity to access international quality products right in the locality, contributing to improving consumer life in both urban and rural areas.
The program "Golden Hour - Shocking Price" on the occasion of the opening of the 4,000th WinMart+ store attracted a lot of interested customers.
Responding to Resolution 68 of the Government on promoting domestic market development and stimulating consumption, in the coming time, WinMart+ will continue to expand the system, while promoting digitalization activities, improving user experience to bring a modern lifestyle to every Vietnamese family.
The WinCommerce retail chain aims to have at least one WinMart supermarket in each district; one mini-mart in each commune and ward; and one WiN+ point of sale in each village and residential group. This strategy aims to fully serve the daily consumption needs of people, from stockpiling to quick shopping near home.
On the occasion of its opening, WinMart+ offers more than 4,000 gifts and promotional programs, notably the program "Golden Hour - Shocking Price" only applicable in Tien Giang, exclusively for WiN members from 9am to 12pm, continuously for 3 days (June 28-30) with the same price of 9,000 VND, 19,000 VND, 49,000 VND.
Each member can buy 1 promotional product in a time slot in a day, contributing to creating a vibrant "sale hunting - fortune receiving" atmosphere, typical of the West. WiN members enjoy an additional 20% discount when buying MEATDeli cooled meat, WinEco clean vegetables, and a series of other promotions.
WinMart supermarket chain and WinMart+ stores are retail systems belonging to WinCommerce General Trading Services Joint Stock Company, a member of Masan Group.
Source: https://dantri.com.vn/kinh-doanh/winmart-can-moc-4000-cua-hang-hanh-trinh-ket-noi-trieu-mai-nha-viet-20250630114641359.htm
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