“KOC Ambassador” is a joint initiative between ACCESSTRADE and VNGGames, allowing gamers, streamers and content creators to earn money through introducing games, creating content, and sharing experiences on social networking platforms.
Unlike traditional advertising, this model leverages the influence of real consumers (Key Opinion Consumer) – real players, real experiences – to spread more naturally and reliably to the community.
Signing ceremony of cooperation to introduce the breakthrough model "KOC Ambassador"
Photo: Tuan Anh
On the other hand, VNGGames believes that this model brings a closer and more trustworthy approach to the gaming community, through those who have experienced the game. This is also a way to narrow the gap between publishers and end users, while effectively exploiting the spread value from the community.
Program participants will be provided with performance tracking tools, professional media resources, and a transparent and competitive commission mechanism. Registration can be done directly on the ACCESSTRADE platform, which is currently open for testing with some of VNGGames' outstanding game titles.
In the context of the growing Vietnamese gaming industry, the “KOC Ambassador” model is expected to become a launching pad to help gamers build personal brands, generate income and even develop long-term careers in this field.
With the launch of the “KOC Ambassador” model, Vietnamese gamers are facing a clearer opportunity than ever to turn their gaming hobby into a profitable job, while contributing to building a more mature, professional and creative gaming community.
Source: https://thanhnien.vn/koc-ambassador-giup-game-thu-tao-doanh-thu-bang-view-185250607135833474.htm
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