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How is Vietnam's first virtual singer doing after more than 1 year of debut?

VTC NewsVTC News23/08/2024


After more than 1 year of debut, Ann - Vietnam's first virtual music idol marked her return to the music scene with a MV called Cry. The song belongs to the Rock - Baby voice genre.

The new product marks Ann’s “transformation” in appearance when appearing in many different images. Besides, she also makes a special impression in the image with strong sci-fi colors, inspired by the “post-apocalyptic” story full of drama and adventure.

Ann is Vietnam's first virtual singer.

Ann is Vietnam's first virtual singer.

Since her debut product, Ann has been “in hiding” for more than a year and a half to prepare for a new, sharper comeback. The main musical color of the virtual female idol has become clearer through her voice color, especially the way she handles and expresses the spirit of the music genre.

Bobo Dang, representative of Ann's management company, revealed that Ann's development orientation is always a long-term journey, focusing on musical value. Therefore, the team always closely follows market changes to adjust the production process reasonably and improve the image, in order to bring the best experience to the audience.

"This time around, I was directly involved in every little detail of the visual production, while also ensuring the CGI quality was improved. Only when the team felt truly satisfied did Ann return," he said.

MV "Cry" - Ann

Talking about the combination between a virtual idol and a real artist, the production team is "winding up" to help Ann perfect her image and performance skills, ready for a project to harmonize with a real artist in the near future.

In addition to long-term plans for Ann to increasingly affirm her own color on the Vietnamese music map, the production team also focuses on building and developing a separate fan community.

“Ann’s next songs will clearly be in the rock baby voice format, so the team hopes to help Ann gain more fans in communities that love this music genre. We will also continuously upgrade Ann’s image and performance techniques to prepare for future performances,” the company representative added.

Ann debuted in March 2023.

Ann debuted in March 2023.

Ann is the first virtual singer in Vietnam to debut in March 2023. Her first product is called How to Say I Love You . She possesses many standard Asian features with a small face, big round eyes, and plump lips. The movements on the face of virtual music idol Ann are quite realistic. After 1 year of debut, Ann currently owns a fanpage with nearly 20,000 followers.

The virtual artist model (virtual singer, virtual music idol) is no longer strange to many countries in the world such as Japan, Korea and China. In Vietnam, the virtual entertainment model has appeared but is not really popular due to some limitations in terms of technology and orientation.

Ann appears as a real virtual artist, carefully invested and with a long-term orientation. The virtual idol does not stop at "breathing new air" into the music industry, but will gradually bring unique marks to the audience, representing the combination of technology and art with a strong Vietnamese mark.

Ngoc Thanh



Source: https://vtcnews.vn/ca-si-ao-dau-tien-cua-viet-nam-the-nao-sau-hon-1-nam-ra-mat-ar890998.html

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