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Start a business with peace of mind in a recession with Torki Food

Báo Quốc TếBáo Quốc Tế11/06/2023

2023 is considered a bumpy, challenging year for the Vietnamese economy . So is there any opportunity to start a business in this difficult economic period?

Recently, the University of Commerce held a ceremony to announce the Vietnam Economic and Trade Annual Report 2022 with the theme " World and Vietnam Economic Structure".

This is the 5th Report published and is part of a series of reports published annually to summarize major economic and trade issues of the past year, emphasizing outstanding issues of the year, and proposing related policies.

An tâm khởi nghiệp trong bão suy thoái với Torki Food
Starting a FnB business is a safe choice during this difficult economic period and Torki Food is a wise choice. (Source: Torki Food)

Challenge or opportunity for startups?

Regarding the outlook for 2023, the Report said that Vietnam's economic growth will be under pressure due to the growth of many economies nearing the "brink of recession" when many countries are forced to raise interest rates to curb inflation, the conflict in Ukraine continues along with a series of other arising problems such as supply chain disruptions, and price increases of many raw materials for production.

In the gloomy picture of the economy, the Food and Beverage (FnB) industry seems to be the lone bright spot with an expected growth rate of 18%, reaching VND 720,300 billion.

Although the economy in 2023 is forecast to have many difficulties, in reality, most customers still want to spend more on culinary experiences, with 77% of diners expected to maintain or even increase their spending on cuisine in 2023.

Therefore, starting a FnB business is a safe choice during this difficult economic period and franchising is one of the suitable solutions for small and medium-sized businesses with limited financial resources and no experience in operations and management in this field.

An example of sustainable development, despite difficulties, is Torki International Food Joint Stock Company, which owns the Torki Food brand with an impressive first quarter report of 2023 when it successfully franchised 21 points of sale across the 3 regions of North - Central - South.

With a 9-year journey of making its mark on the FnB map and reaching the milestone of 350 stores across 42 provinces and cities in Vietnam, this is the clearest proof of the sustainable development of the Torki Food brand in particular and the Vietnamese FnB industry in general.

An tâm khởi nghiệp trong bão suy thoái với Torki Food
Torki Food team at Vietnam Bread Festival 2023. (Source: Torki Food)

Start a business with a multi-cuisine, multi-model franchise model

It can be said that the 9-year journey is the clearest proof of Torki Food's position in the FnB market in Vietnam. Starting from a Kebab sandwich cart, the Torki Food team has constantly strived to develop, improve and innovate, professionalize operations to create today's achievements - a fast food franchise system with more than 450 stores in 42 provinces and cities nationwide, winning 2 major awards.

Furthermore, Torki Food has also realized two important orientations of "multi-dish" and "multi-model" from the time it was a plan on paper, until it was applied throughout the system:

An tâm khởi nghiệp trong bão suy thoái với Torki Food
“Multi-cuisine” - Torki Kebab, Torki Burger, Torki Fried Chicken, Torki Hotdog, Torki Pizza, Torki Spaghetti, Torki Hot Pot Cup, Torki Udon Noodles. (Source: Torki Food)

As the leading "multi-dish - multi-model" fast food franchise system in Vietnam, it offers many business model options for partners, suitable for diverse needs and economic capabilities. Thereby helping to minimize investment risks and help customers optimize their profits, shorten payback time and generate profits.

With the motto that each store is a "brick" to build a sustainable Torki Food ecosystem, Torki always commits to the distance between stores, ensuring detailed monitoring and training from the design and construction stages to ensure the uniformity of stores to staff training and business strategy development.



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