The new CEO of Japanese automaker Mazda, Masahiro Moro, said the company will launch pure electric vehicles by 2027 in an effort to accelerate electrification and catch up with global competitors.
Currently, the Japanese automaker does not have a dedicated electric vehicle line. Previously in 2021, Mazda began selling the MX-30 electric sport utility vehicle, a vehicle line using a hybrid gasoline engine.
Mr. Moro said Mazda will step up production of pure electric vehicles from 2028 onwards and accelerate the development of high-quality electric control equipment in cooperation with Toyota - an alliance partner to develop technology as well as future products, especially electric vehicles.
In addition, Mazda's CEO also announced that he will increase electrification efforts in China, the world's largest auto market, with the expectation that the shift to electric vehicles in the country will take place at a rapid pace.
According to Mr. Moro, Mazda will gradually introduce pure electric car models from 2025 through a Chinese joint venture.
In the US, the Japanese automaker recently began producing the CX-50 gasoline-powered SUV at its Alabama plant and plans to launch a hybrid version of the vehicle in the near future. Last year, US President Joe Biden pushed and approved the Inflation Reduction Act, which provides tax breaks for customers who buy electric vehicles assembled in North America. To take advantage of this policy, Mazda "will consider producing electric vehicles and procuring batteries" in the North American market.
In addition, Mr. Moro also revealed plans to establish a new company to organize motorsport events and promote safe driving to promote the Mazda brand.
(according to VNA)
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