At the ceremony, Mr. Datuk Manoharan Periasamy, Director General of Tourism Malaysia, emphasized: “The event is also a symbol of a strategic, future-oriented partnership between two countries that play a key role in the ASEAN tourism industry, with the common goal of connecting our countries and people through tourism, culture and sustainable development."
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| Mr. Datuk Manoharan Periasamy – Director General of Tourism Malaysia spoke at the signing ceremony. (Photo: Tourism Malaysia) |
Also at the ceremony, Mr. Dang Anh Tuan - Deputy General Director of Vietnam Airlines emphasized the significance of cooperation in promoting aviation and tourism cooperation between the two countries.
“Based on the established foundation of effective cooperation, we believe that the recently signed memorandum of understanding will open the door for a deeper and more powerful cooperative relationship between Vietnam Airlines and the Malaysia Tourism Promotion Board,” he said.
After the speeches, the official signing ceremony of the Memorandum of Understanding was held with representatives from both sides. This Memorandum of Understanding marks a step forward in the tourism cooperation relationship between Vietnam and Malaysia, creating a foundation for promotion activities and expanding development opportunities.
The two sides will coordinate to promote bilateral tourism through Vietnam Airlines flights, prioritizing sustainable tourism development and areas of mutual interest. This cooperation will not only strengthen Malaysia’s tourism promotion strategy but also strengthen the connection between a leading Vietnamese airline and a prominent destination in the Southeast Asian region.
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| The two sides signed a cooperation agreement. (Photo: Malaysia Tourism Promotion Board) |
In the coming time, Vietnam Airlines and the Malaysia Tourism Promotion Board will implement a series of activities such as: co-branding campaigns, field surveys, communications, event organization and market information sharing. The goal is to make Malaysia a top destination for both leisure and business travel, while promoting Vietnam Airlines as the preferred airline for Vietnamese tourists when visiting Malaysia.
As of July 2025, there are 164 direct flights per week between the two countries with a total capacity of 29,734 seats, directly connecting major cities such as Hanoi, Ho Chi Minh City, Da Nang, Da Lat, Phu Quoc and Nha Trang with Kuala Lumpur, Penang, Johor Bahru and Kota Kinabalu. Flights operated by Vietnam Airlines, Vietjet Air, AirAsia, Batik Air and Malaysia Airlines meet the high demand for travel, tourism and trade between the two countries.
In addition to aviation cooperation, Malaysia also aims to boost tourism promotion in Vietnam through seminars, cultural events and promotional campaigns targeting both mass and niche markets. Highlights of this series of promotional activities include the MADANI Malaysia Week in Hanoi, the Malaysia Tourism, Culture and Cuisine Festival 2025 taking place in Hanoi and Ho Chi Minh City, along with long-term programs such as “Malaysia – My Second Home” (MM2H) and the upcoming Visit Malaysia 2026 campaign.
Source: https://thoidai.com.vn/thuc-day-hop-tac-du-lich-viet-nam-malaysia-215258.html
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