On the evening of November 29, the Ministry of Industry and Trade opened Vietnam Online Shopping Day - Online Friday 2024, with the theme "Proud of Vietnamese products standing shoulder to shoulder with global brands".
Online Friday 2024 takes place from 0:00 on November 29 to 12:00 on December 1, including: 60-hour online shopping event on e-commerce platforms and digital platforms in Vietnam; Big OFF festival to experience e-commerce at Hoan Kiem Lake walking space and Hanoi Children's Palace.
In particular, throughout Online Friday 2024, there will also be the participation of content creators and operators on digital platforms and large e-commerce platforms, to introduce and promote regional specialties.
This year's event also saw the participation of more than 30 provincial and municipal departments of industry and trade to launch 60 hours of online shopping in Vietnam locally. Online Friday 2024 also brought together businesses, manufacturers, logistics units, and digital infrastructure solution providers.
In the program, the Voucher Festival by brands, e-commerce platforms Shopee, Lazada, TikTok Shop, Sendo... brings customers interesting shopping experiences, along with thousands of vouchers and promotional codes when shopping on web and app platforms.
Consumers nationwide can access the program's official website address: https://onlinefriday.vn/ to find products and attractive promotions.
In 2024, National E-commerce Week and Vietnam Online Shopping Day will enter their 11th year, with many innovations to better meet the needs of businesses and consumers in the digital transformation era.
This is one of the outstanding annual activities, within the tasks of the National E-commerce Development Program, period 2021 - 2025.
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